![1st May: Shut Up Evan (2026), 1 Episode [TV-MA] (6/10)](https://occ-0-450-616.1.nflxso.net/dnm/api/v6/0Qzqdxw-HG1AiOKLWWPsFOUDA2E/AAAABZBXW8_nw6T-16_oLW25BZH0ozcDd9BxqjaaAvi-Xr8TTnp5RxOTlUNyTZKd17Vds45KbeytSvKw_GW9UstwExFrOzeuz5THzB1tHkm0TNRBCLFvFj1fL7iXMwhGFbqQAewrl_ygQyECakZl8LWKvygMpBpBDQ7Z3s8IQdKwvypqdK0-U0VoaqqKfO74dR59R9RkApw24Ax16u3XtwZxnn6438IRqSgA8sAFF1HAGdtSNN31UUkQ22FkzBwHyrSLBl_PYa3Q69w9APtogaDyA66yChusW1ceh1Lp3INScQpy6CF5fp0tS-pq26ooahEgK_OyVYFEATewGtaH7-vcQzW-G31WjhTHGpAJ7TXzpl3pKyxbqo_Ja_QY.jpg?r=a45 "1st May: Shut Up Evan (2026), 1 Episode [TV-MA] (6/10)")
The price increase comes two years after Amazon switched all users on Prime Video — which comes as a perk with a standard Amazon Prime subscription — to an ad-supported plan and began charging extra for commercial-free streams. Now, the streamer is calling its ad-free tier Prime Video “Ultra,” and is adding support for up to five simultaneous streams (up from three), up to 100 downloads (up from 25), and Dolby Atmos.
In a post announcing the change, Amazon says putting premium features in ad-free streaming “requires significant investment,” adding that the structure “aligns with other major streaming services.” Prime Video notes that members on the ad-supported tier can continue to access HD/HDR streams, Dolby Vision, and an array of live sports streams.
