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In Brief: Gabriella Bellucci and Dr Sébastien Fernandez examine how hotel upselling initiatives can impact employee motivation and service delivery, raising questions about whether staff should be incentivized primarily to increase sales or to enhance guest experiences. Hotel Upselling: Motivating Employees to Sell More or Serve Better? – Image Credit Unsplash+     Every hotel wants to increase revenue, and upselling is one of the industry’s most effective tools for doing so. But when employees are rewarded for selling more, what happens to the service mindset that hospitality depends on? Based on firsthand experience at GRACE La Margna, this article examines the…

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