Wyndham Expands Portfolio to Over 100 Hotels Across Mexico

Wyndham Hotels & Resorts has surpassed the 100-hotel mark in Mexico, nearly doubling its footprint in the country over the past five years. The company’s portfolio now spans more than 50 cities and includes 15 brands, with additional hotels under development through a multi-brand pipeline.

Wyndham’s growth in Mexico is driven by steady domestic demand, international tourism, and sustained investment in major coastal and urban markets. The company’s international portfolio in Mexico carries an average FeePAR premium of approximately 20% compared to its existing international system.

In 2025, Mexico welcomed approximately 47.8 million arrivals, generating nearly $35 billion USD in foreign exchange revenue, with both figures increasing year over year. The country has set a goal to grow international arrivals by double digits over the next five years and aims to become one of the world’s top five most-visited destinations by 2030.

Wyndham’s expansion strategy in Mexico targets established beach destinations as well as business and industrial hubs, focusing on midscale, upper-midscale, soft-brand independents, all-inclusive, and upper-upscale resorts. The Wyndham Alltra brand was introduced in 2021 to meet demand for branded all-inclusive experiences.

Key operating partners supporting Wyndham’s presence in Mexico include Alzen, with more than 1,300 rooms, Bel Air, with more than 700 rooms, and other groups such as Optima, Grupo Hola, FibraHotel, and Fibra Inn.

Wyndham has also expanded through multi-hotel partnerships. Grupo MX Hotels partnered with Wyndham in 2023, incorporating more than 800 rooms from 15 hotels into the Trademark Collection by Wyndham, including Hotel MX Congreso CDMX and Hotel MX Más Centro CDMX.

In 2023, Decameron All-Inclusive Hotels & Resorts signed an agreement with Wyndham, adding more than 2,600 rooms across nine all-inclusive resorts in Latin America, including three in Mexico: Grand Decameron Complex Bucerias, Decameron Isla Coral Guayabitos Ramada All Inclusive Resort, and Grand Decameron Los Cabos.

Viva Resorts by Wyndham owns and manages nine all-inclusive resorts in Mexico and the Caribbean, including two in Playa del Carmen: Viva Maya by Wyndham and Viva Azteca by Wyndham. All nine properties are part of the Trademark Collection brand.

Palladium Hotel Group entered into an alliance with Wyndham in 2022, adding more than a dozen upper-upscale and luxury resorts in Mexico and the Caribbean to the Registry Collection Hotels brand. The alliance expanded in 2024 to include five additional resorts in Spain. Notable Mexican locations include Grand Palladium Kantenah Riviera Maya and TRS Coral Costa Mujeres.