Jeddah’s hotel sector recorded year-over-year growth in September 2026, supported by the Gulf Cup and entertainment events.
Preliminary CoStar data showed hotel occupancy reached 65.5% during the month, up 35.6% from September 2025. Average daily rate increased 13% to SAR601.49, while revenue per available room rose 53.3% to SAR393.87.
The results marked Jeddah’s highest September occupancy level since 2018.
The Gulf Cup, which began Sept. 23, generated the month’s highest hotel performance. On opening day, occupancy reached 78.3%, average daily rate was SAR688.72 and RevPAR was SAR539.08.
The IN ACT IX Concert on Sept. 11 lifted occupancy to 63.9%. Average daily rate reached SAR625.44 that night, while RevPAR was SAR399.89.