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Denver Sets Tourism Records in 2025 With 37.6 Million Visitors, .5 Billion in Spending

In Brief: Denver recorded its highest-ever number of domestic visitors and tourism spending in 2025, with 37.6 million visitors and $10.5 billion in expenditures, according to data from Longwoods International, marking a 1.4% increase over the previous year and outpacing pre-pandemic levels. Denver Skyline Credit @captaincoloradophotography and Visit Denver    Tourism Growth and Economic ImpactVisit Denver, reported that in 2025, Denver welcomed 37.6 million domestic visitors, a 1.4% increase over 2024, according to Longwoods International’s annual visitor profile study. Tourism spending also reached a record $10.5 billion, surpassing previous highs. The growth in visitation and spending aligns with national trends.The tourism…

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